Welcome to HIGHWAY 7. Our founder, Linda, brings her passion for exploring medicinal plants, adaptogens, and nootropics. Over the past fifteen years, she has actively researched and studied traditional plants, herbs, and fungi's healing properties in indigenous cultures and Chinese medicine. The ancient wisdom of natural remedies, ethnobiology, and quantum medicine deeply inspires her. Linda skillfully combines rigorous scientific investigation with her innate understanding of nature's powerful restorative capabilities.

With a background in Fine Arts and a successful career in the Fashion industry, Linda has travelled the globe, working with leading international publications and designer labels. Her experience in this predominantly female industry exposed her to a myriad of mental and physical health issues that women face while balancing work, family, and social expectations. This exposure has enriched her understanding of well-being and happiness, highlighting the pivotal role of nutrition and gut health.

As a fervent advocate for health and wellness, Linda has channelled her expertise into creating superior products that utilize nature's most potent healing ingredients.